We advised GrowthCurve Capital on the transaction

Davis Polk advised GrowthCurve Capital on its acquisition of a controlling interest in Mistplay, Inc. Financial terms of the transaction were not disclosed.

GrowthCurve Capital is a private equity firm focused on building world-class businesses by leveraging data, analytics and machine learning, combined with a comprehensive approach to human capital, to accelerate growth and drive value creation. Mistplay, based in Canada, is a developer of a loyalty platform designed for gamers to play games, earn rewards and connect with friends. Mistplay’s platform leverages a wealth of in-game data and machine learning to recommend the best games to its users, empowering mobile game studios to acquire and deeply engage users around the world.

The Davis Polk corporate team included partners John D. Amorosi and Evan Rosen. The tax team included partner Ethan R. Goldman and associate Tyler Scheiner. Partner Adam Kaminsky provided executive compensation advice. Partner Frank J. Azzopardi provided intellectual property advice. The investment management team included partner Leor Landa and associate Michael Stenbring. Counsel Betty Moy Huber provided environmental advice. Members of the Davis Polk team are based in the New York and Washington DC offices.

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